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Showing posts from December, 2019

Audience:classification-psychographics

Jack and Alex They are unemployed and are in the lower/working class. They tend to drink alcohol, eat junk food and gamble. They read the newspapers and watch television. They wat h Mainstream tv such as EastEnders. They have old flip phones and they have facebook accounts. Jack and Diane fit into the psycho graphic of strugglers. I think i would fit into the psycho-graphic of an explorer as this is the category that younger people fit into. I like new adventures and experiences and i tend to try new things and brands.

Industries: ownership and control

Media conglomerate research 1) Type up your  research notes  from the lesson - what did you find out about your allocated media conglomerate?  Time Warner: Warner Media is an American multinational mass media and entertainment conglomerate owned by AT&T   It was originally formed in 1990 as Time Warner , from the merger of Time inc and Warner communications.  Its assets include Warner Media Entertainment (consisting of the entertainment assets of Turner, HBO, Otter Media  and Cinemax , as well as HBO Max  streaming service), Warner Media News & Sports (consisting of the news and sports assets of Turner, as well as AT&T Sportsnet , and Warner Bros. Time Warner completed its purchase of Six Flags Theme Park  in 1993 after buying half of the company in 1991, saving it from financial trouble. The company was later sold to Oklahoma-based theme park operator Premier Parks  under certain terms and conditions on April 1, 1998. The units that come under Time War

audience theory 2 - effects debate

1) Social learning theory has been criticised for simplifying the causes of violence in society. Do you think the media is responsible for anti-social behaviour and violence? I think the media has a role in some people's anti-social behaviour and violence, but i agree with the criticism of the social learning theory that it is to simplified when there are many factors that contribute to anti-social behaviour and violence that the social learning theory ignores. 2) How is social learning theory relevant in the digital age? Are young people now learning behaviour from social media and the internet? Give examples. The social learning theory is relevant in the digital age when social media has a huge impact on people's day to day lives. I agree that young people are learning fro behaviour they see on social media and the internet. For example, if someone starts a trend on social media you will soon see it go viral and everyone imitating it. 3) Research  three  examples